Custer High School
Class Of 1962


*For this journey we are traveling back to 1898. None of us were married back then therefore we're using classmates' maiden names. Our apologies to the ladies who have long ago thought of themselves by that name.
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1898 Golf — Wayne Reineck and Bernie Raml - Legend says a brown deer once crashed a saloon card game, giving the area its name. Bernie crashed a water hazard—even though the golf course was still decades away. Bernie claims he has always been ahead of his time! Wayne claims he's all wet!!
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1898 Lamplighter – Dean Schwarten - Milwaukee Electric Railway & Light had already absorbed the local Edison company. Electricity was taking over Milwaukee — and Dean’s lamplighter job was living on borrowed time.
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1898 — Basketball – Ron Willman – Basketball was only seven years old, and the jump shot was still decades away. Ron appears to be experimenting with an intermediate step—the slip-and-fling shot. History declined to preserve it, but Ron spent a lifetime inadvertently perfecting it.
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1898 Watertown Plank Road Drag Racers - John Leopold and John Gilbert - Completed in 1853, the 58-mile Watertown Plank Road was a toll route carrying farm goods to Milwaukee and merchandise back. The two Johns found another use for it, inventing drag racing in their home-built machines at a blistering 10 mph. John G. supplied the laughs; John L. became one of the first among his classmates to own a car, which did nothing to hurt his popularity.
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1898 Snake-Oil-Salesman - Jim Gibbons and Pam Seibert - In 1898, patent-medicine hucksters could — and did — promise a cure for almost anything. Jim supplied the elixir and Pam helped draw the crowd. Jim eventually traded miracle cures for cultivating herbs and competitive running, which became lifelong pursuits. Pam switched to miracles from a Higher Authority.
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1898 Women's Sufferage — Marian Schopf, Kathy Tabat and Terry Levenhagen - 1898 — Wisconsin women had been fighting for the vote for nearly 30 years, but Milwaukee was tough territory. Suffrage was closely associated with temperance, and Milwaukee's large German population wasn't particularly enthusiastic about a movement associated with taking away their beer. Our classmates march down Villard Street—named for Henry Villard, who had come to Milwaukee as a young man to sell books to German immigrants. He spent more than he sold, left town, and later made his fortune in railroads
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1898 Bike riding – Larry Scholl, Sue Loch, Bill Gregorius and Pat McCarthy — Milwaukee had electric streetcars for 8 years and was caught up in the bicycle craze. Teenagers William Harley and Arthur Davidson were already Milwaukee bicycle enthusiasts; three years later they began experimenting with putting an engine on one. Larry, Sue, Bill and Pat stuck with pedal power—and tried to keep their wheels out of the streetcar tracks.
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1898 Western Union Office - Roger Pederson, Jerry Coutley, Leslie Werner, Bev Barry, Jim Cejka and Marilyn Griffith - In 1898, Western Union was the smartphone of its day—texting service, banking app, newsroom, shopping link and social network all in one. Our classmates gathered to send messages, wire money, order goods, await news from Cuba and learn everyone else’s business while they waited.
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1898 Drug Store/Soda Fountain - John Stanelle, Jan Bauernfeind, Alan Close, Gary Ehn and Janis Schendel - The soda fountain was a big draw for drugstores, serving Coca-Cola, root beer, ice cream and other treats. But in 1898, Coca-Cola still contained cocaine, patent medicines could contain morphine or opium, and Bayer had just introduced heroin as a cough medicine. The kids wisely stuck with the ice cream.
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1898 Train Robbers— Garry Sellers – In 1898 train robbery was near its peak, with mail and express cars tempting targets for outlaws. Wells Fargo was a favorite, and the Pinkertons were seldom far behind. Five years later, Edison released The Great Train Robbery, one of the first great movie hits. Was Garry really a thief—or just auditioning five years early for a part in Edison’s movie? The movie would be one of the Best Sellers!
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1898 Panhandling — Gordy Sauer and Judy Blaske - Wells Street was named for Daniel Wells, reputedly Wisconsin’s richest man, while livery stables were the parking garages and rental counters of his day. Gibbons’ Excelsior left Gordy at the opposite end of the financial spectrum. Judy Blaske took pity on him—never imagining Gordy would spend his entire life unable to get away from drugs.
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1898 to 1962 to 2026 - We never walked Villard Avenue in 1898, dodged streetcars on bicycles, raced homemade cars down Watertown Plank Road or gathered at Western Union for the latest news. But for a little while, it was fun imagining that we did.
And perhaps that’s the advantage of reaching this age: we have enough memories to treasure the past—and enough imagination to remember things that never happened.
